Candidate #A-1001
SEO Specialist · 5 years experience · Technical SEO, Keyword research, Google Analytics 4
A Paid Ads Specialist manages your Google, Meta, and LinkedIn ad campaigns — handling strategy, creative briefing, bid management, conversion tracking, and reporting to maximise return on your ad spend.
A paid ads specialist who handles google ads, meta ads, campaign strategy, bid management, audience targeting, conversion tracking and performance reporting, full time and dedicated to your business.
Manage six-figure ad budgets at a fraction of local agency management fees
Dedicated specialist ensures daily optimisation — not a shared agency resource
Strong data and analytical skills combined with creative testing capability
Local figures are salary plus 12% super and NSW payroll tax.
About $72,902 a year against a typical local hire in NSW, before recruitment fees, leave cover, equipment and desk space.
An example in Sydney time. Your paid ads specialist follows your priorities and your tools.
Reviews yesterday's traffic, ads and campaign numbers.
Drafts posts, emails or articles from your content calendar.
Builds and schedules campaigns, then tests every link.
Works on keywords, on-page fixes and competitor checks.
Replies to comments and messages across your channels.
Sends a short note on results and what's planned next.
SEO Specialist · 5 years experience · Technical SEO, Keyword research, Google Analytics 4
Digital Marketing Officer · 4 years experience · Meta Ads, Google Ads, Copywriting
Email Marketing Specialist · 3 years experience · Klaviyo, Mailchimp, Email copywriting
Content Marketing Manager · 6 years experience · Content strategy, SEO writing, Editorial management
Something else on your mind? Our Australian team can talk it through.
Yes. Most Paid Ads Specialists are proficient across Google Search, Display, YouTube, and Meta (Facebook/Instagram). LinkedIn capability is also common.
From $5k/mo to $500k+/mo. The specialist's seniority should match your media budget complexity and strategic requirements.
You retain ownership and admin access to all ad accounts. The specialist operates as a user with agreed permissions.
Active campaigns are reviewed and optimised daily for budget pacing, bid adjustments, and creative performance.
Usually both — they brief designers for hero assets and produce text/banner variants themselves using Canva or basic design tools.
*Estimate compares $20,400 a year with a $79,000 salary plus 12% super and NSW payroll tax (5.45%, payable once wages pass the state threshold).
Tell us what you need and we'll shortlist candidates for you to interview. $1,700 a month + GST, with no upfront fees.
