A-1001
Candidate #A-1001
SEO Specialist · 5 years experience · Technical SEO, Keyword research, Google Analytics 4
$1,500per month + GST
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Marketing role
Hire an offshore Digital Marketing Officer
A Digital Marketing Officer executes across your online marketing channels — managing social, email, content, and paid campaigns — providing broad execution capability at an accessible cost.
$1,450per month + GST, all-in
$60–80kAustralian salary range
$65,273est. saving a year (NSW)*
What they do
A digital marketing officer who handles social media management, email campaigns, content scheduling, basic paid ads, analytics reporting, campaign coordination and canva/design tools, full time and dedicated to your business.
Why hire offshore
01
Broad execution across multiple digital channels at SMB-friendly cost
02
No need for separate social, email, and content specialists at early growth stage
03
Creative and analytical capability in one accessible role
Skills
Social media management Email campaigns Content scheduling Basic paid ads Analytics reporting Campaign coordination Canva/design tools
Software they use
HuHubSpotMaMailchimpMeMeta Ads ManagerGoGoogle AdsCaCanvaHoHootsuite
Cost comparison
What a digital marketing officer costs a year
Local figures are salary plus 12% super and NSW payroll tax.
$25k
$50k
$75k
$71k
$83k
$94k
$17k
Local entry$60k salaryLocal typical$70k salaryLocal senior$80k salaryAdept$1,450/mo
Estimated saving
79%
About $65,273 a year against a typical local hire in NSW, before recruitment fees, leave cover, equipment and desk space.
A typical day
What a working day can look like
An example in Sydney time. Your digital marketing officer follows your priorities and your tools.
8:30am
Performance check
Reviews yesterday's traffic, ads and campaign numbers.
10:00am
Content
Drafts posts, emails or articles from your content calendar.
11:30am
Campaigns
Builds and schedules campaigns, then tests every link.
1:30pm
SEO and research
Works on keywords, on-page fixes and competitor checks.
3:00pm
Community
Replies to comments and messages across your channels.
5:00pm
Report
Sends a short note on results and what's planned next.
Available talent
Marketing talent you can interview
3 available nowSee all marketing talent
D-1102
Candidate #D-1102
Digital Marketing Officer · 4 years experience · Meta Ads, Google Ads, Copywriting
$1,500per month + GST
M-1111
Candidate #M-1111
Email Marketing Specialist · 3 years experience · Klaviyo, Mailchimp, Email copywriting
$1,200per month + GST
M-1112
Candidate #M-1112
Content Marketing Manager · 6 years experience · Content strategy, SEO writing, Editorial management
$1,600per month + GST
Questions
Hiring a digital marketing officer
Something else on your mind? Our Australian team can talk it through.
What channels does a Digital Marketing Officer manage?
Typically social media, email newsletters, basic paid ads (Meta/Google), and content scheduling. The exact scope is defined during onboarding.
Can they manage ad spend on our behalf?
Yes, with clear budget limits and approval workflows. They execute campaigns but significant budget decisions stay with your local team.
Do they create the content or just schedule it?
Both. Most Digital Marketing Officers write copy and design basic graphics using tools like Canva, as well as scheduling and publishing.
How do we review their work before it goes live?
An approval workflow is set up during onboarding — content is queued for your review before publishing, with lead times agreed upfront.
Is this role the same as a Social Media Manager?
A Social Media Manager focuses exclusively on social channels. A Digital Marketing Officer covers a broader channel mix including email and basic paid media.
Where they work
Industries and states
*Estimate compares $17,400 a year with a $70,000 salary plus 12% super and NSW payroll tax (5.45%, payable once wages pass the state threshold).
Ready when you are
Meet your digital marketing officer this month
Tell us what you need and we'll shortlist candidates for you to interview. $1,450 a month + GST, with no upfront fees.
